The Rolex Oyster Perpetual Day-Date 40, specifically the reference 228235 in 18ct Everose gold with a chocolate, diamond-set dial, fluted bezel, and President bracelet, represents the pinnacle of Rolex's horological artistry and craftsmanship. This timepiece is not merely a watch; it's a statement of refined taste, enduring legacy, and unparalleled luxury. Understanding its price requires delving into the factors that contribute to its exclusivity and desirability, comparing it to similar models, and exploring the broader context of the luxury watch market.
The Rolex Day-Date 40 Reference 228235: A Detailed Examination
The reference 228235, often referred to as the Rolex Day-Date 40 228235 or simply Rolex Day-Date 228235, is a masterpiece of design and engineering. The 40mm case, crafted from Rolex's proprietary Everose gold – a reddish gold alloy resistant to fading – exudes warmth and sophistication. The fluted bezel, a hallmark of the Day-Date collection, adds a touch of classic elegance, while the President bracelet, with its subtly curved three-piece links, provides unparalleled comfort and luxurious feel on the wrist.
The chocolate dial, adorned with exquisitely set diamonds, is a testament to Rolex's commitment to detail. The diamonds, meticulously selected for their brilliance and cut, shimmer subtly, adding a touch of understated glamour. The dial itself displays not only the time, but also the day of the week spelled out in full – a feature that has defined the Day-Date since its inception in 1956. This complication, along with the date display, underscores the watch's prestige and its status as a truly sophisticated timekeeping instrument. The movement within, a self-winding calibre 3255, is a testament to Rolex's innovative spirit, offering exceptional precision, power reserve, and reliability.
Factors Influencing the Price of the Rolex Day-Date 40 228235
The price of the Rolex Day-Date 40 228235 is influenced by a confluence of factors, making it a complex equation rather than a simple sum. These factors include:
* Material: The use of 18ct Everose gold significantly elevates the price. Everose gold is not just a standard gold alloy; it's a proprietary blend developed by Rolex, ensuring its exceptional durability and colour retention. The cost of the raw gold itself, combined with the intricate manufacturing process, contributes substantially to the overall cost.
* Dial and Bezel: The chocolate diamond-set dial adds considerably to the price. The meticulous hand-setting of each diamond, the quality of the diamonds themselves, and the precision required for flawless alignment all contribute to the substantial cost. The fluted bezel, while a classic design element, is also intricately crafted and adds to the overall value.
* Movement: The calibre 3255 movement, a marvel of horological engineering, is highly sophisticated and meticulously crafted. This self-winding movement boasts a longer power reserve, superior accuracy, and enhanced resistance to shocks and magnetic fields compared to its predecessors. The advanced technology and the precision manufacturing process involved in creating this movement significantly impact the final price.
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